Social Media Strategist and Consultant

Screen Shot 2019-06-27 at 11.18.08 AM.png

Hi! I’m Katy Blake.


I’m an international Social Media Strategist specialising in consumer behaviour, audience development & lead generation for businesses around the globe.

For over 10 years I have worked in Digital Marketing, being responsible for everything from content creation to crisis management, customer service to community management for companies including HSBC, Nestlé, L’Oreal and eBay. I even moved to Seville, Spain for a year to launch an international strategy for one client!

My career evolution has led to today, where my passions for social media, consumer behaviour and psychology combine to produce award-winning social media strategies for clients across various industries.

I’m fascinated by the ever-changing nature of social media and how people use it, and nothing makes me happier than helping my clients to execute social strategies that drive them to the top of their industries.

If you want your customers to rave about you and purchase from you regularly, your social media strategy needs to be backed by consumer behaviour and executed by an expert. I’d absolutely love to help. 


A bespoke strategy roadmap, including consultation and training

Building brand awareness, a raving community of customers and fans and achieving brand & sales ROI doesn’t happen without a solid strategy. I’ll create one for you, so your team can implement and drive forward your growth - complete with a follow up session to check that you’re on the right track!

Everything you business needs, nothing it doesn’t - done for you

Neglected social media plans are often ineffective. I’ll work with you to build a bespoke social media strategy for your business, and then carry it out for you. You’ll get amazing results that you’re proud of, without the costs or stress of another staff member.

Your launchpad to leads

All of my strategies are designed around bringing you more leads and sales, but if you’re planning a launch or you need more customers yesterday, I’m ready to take your lead generation to the next level using social ads, retargeting, email campaigns and funnel design.

This option is reserved for select clients, on a case-by-case basis.

My old agency headshot! Doing monochrome before it was cool 😄

My old agency headshot! Doing monochrome before it was cool 😄


“Katy is simply amazing! Her ability to help me get super clear and laser focused about my social media strategy was jaw dropping. I can’t thank her enough for her help getting me past the fear of putting myself out there. Before I worked with her my ideas were everywhere so I couldn’t focus enough to get started. Now, I’m focused and clear, so my content is scheduled clear out to next year. It feels amazing to be able to sit down and start writing instead of sitting down to figure out what to write. Thank you Katy, you’re awesome!” - Nicole King-Brown, Childcare Solutions

“Katy’s mix of natural talent, social media wisdom and drive is what makes her good, but it’s her obsession with getting the best results and commitment to her clients that make her a tremendous talent. Katy is hands-down one of the best professionals I have worked with.” - Rachael, Nestlé